Free Social Media Resources for InterNACHI® Members
- IWB Team
- Sep 15
- 3 min read
What It Is: InterNACHI® provides a huge library of free, professionally written home maintenance articles for you to use.
What to Do: Simply copy and paste the articles and images directly to your own website's blog and your social media pages.
Pro Tip for AI Search: To get more visibility, include common homeowner questions (like "How often should I clean my gutters?") in your posts along with hashtags like #AskAHomeInspector.
The Bottom Line: This is the fastest way to add expert content to your site, improve your SEO, and stay in front of past and future clients—without having to write a single word yourself.
As a busy home inspector, one of the biggest challenges is finding the time to create a steady stream of content for your website and social media. You know you need to stay in front of past and future clients, but your primary focus is on inspecting homes, not being a full-time content writer. This guide will show InterNACHI® Members how to find and use free social media resources to save time and grow your business.
What if you had access to a massive library of professionally written articles, ready to be used, completely free of charge?
Thanks to our partners at InterNACHI®, that's exactly what you have. They've created a goldmine of home maintenance and educational articles that are available for you to copy and paste directly to your own marketing channels. Let's break down how to use this incredible resource.
InterNACHI's marketing team has developed dozens of articles on topics that your clients care about. They cover everything from seasonal maintenance tips to the importance of annual inspections, all designed to showcase your expertise and keep you top-of-mind.
How to Use These Free Resources in 4 Simple Steps
Getting this content onto your site and social media is straightforward.
Visit the Resource Hub: (We recommend bookmarking the official InterNACHI marketing resources page for easy access.)
Choose an Article: Browse the library and pick a topic that you think your clients would find valuable.
Copy & Download: Copy the text of the article and right-click to download the accompanying thumbnail image.
Publish & Customize: Paste the content into a new post on your blog or social media. Be sure to customize it with your own branding, location-specific information, and relevant hashtags.
Pro Tip for the Age of AI Search
The way homeowners search for information is changing. Many are now using AI tools like ChatGPT to ask direct questions. The forum post included a brilliant tip to make sure your content shows up in these new search results.
When you post, include natural, question-based phrases in your captions, such as:
"How often should I clean my gutters?"
"What maintenance prevents costly repairs?"
Combine these with answer-focused hashtags like #HomeMaintenanceAnswers and #AskAHomeInspector. This helps position your content as a reliable source that AI tools can use to answer homeowner questions, driving more traffic to you.
Putting It All Together
Having a professional website is the foundation of your online presence. By regularly populating your blog with these high-quality articles, you not only improve your SEO and attract new clients, but you also transform your website into an invaluable resource for past clients.
This is how you build a brand that stands for expertise and trust. Now go explore the library and start posting!