Here’s a Little Tip We Wish More People Knew

Boost Your Website Traffic with Ready-to-Use Articles

Want more visitors to your website without spending hours writing content? Here’s a simple strategy: Use InterNACHI’s consumer articles to drive traffic—and clients—to your inspection business.

Step 1: Access a Library of Ready-to-Use Articles

Start by heading over to InterNACHI’s Consumer Articles. You'll find hundreds of helpful, homeowner-focused posts on topics like:

• “10 Easy Ways to Save Energy in Your Home”

• “How to Maintain Your Roof”

• “Why You Need a Home Inspection—Even for New Construction”

  
  

These are high-value topics people are already searching for—especially when they want to save money or maintain their home.

Step 2: Personalize the Article for Your Brand

Copy the content and paste it into your blog. But before you hit publish, make a few smart tweaks:

• Replace mentions of “InterNACHI” with your company name (e.g., “Big B Inspections”).

• Add a quick note at the end that says something like, “Want a professional opinion? Schedule your next inspection with Big B Inspections.”

  
  

Step 3: Use Local Keywords

Most homeowners are searching for solutions in their specific area. Try editing the article title or intro to include your city or region—for example:

“10 Easy Ways to Save Energy in Your Charlotte Home”

This helps your blog show up when locals search for things like “save energy at home Charlotte NC” or “home maintenance tips Raleigh.”

Step 4: Watch Your Site Engagement Grow

When someone Googles how to lower their utility bills or care for their roof, your article could be the first thing they see. If your blog provides useful, trustworthy info—and you position yourself as the local expert—they're more likely to click over to your site, contact you, and book an inspection.

Pro Tip:If you’re using Inspector Website Builder, we can help upload and optimize these articles for you—just reach out to our team!